Modern SEO: Focusing on Topics

Emma WeismanGeneral

Building SEO-Focused Pages to Serve Topics & People Rather than Keywords & Rankings

From Moz.com’s Whiteboard Friday

This interesting short video from the Moz.com blog discusses the “modern” way that we look at SEO: focusing on not only organizing and building your pages to get more traffic from the people that you really are trying to target (and thus more sales), but also to make your pages more helpful and useful for those potential clients.